8/30/19 - Day 13 - Supermarket Segmentation

Bellwork:

Open your supermarket segmentation doc from yesterday.

Objectives:

• Apply segmentation across samples.

Agenda:

1. Super Market Market Segmentation
• What are your segments needs?
• How would the grocery store meeting those needs? 
• 5 image collage 

8/29/19 - Day 12 - Market Segmentation

Bellwork:

Open your Market Segmentation note sheet we started yesterday.

Objectives:

• Identify 4 forms of market segmentation.
• Apply segmentation across samples.

Agenda:

1. Review of Demographics Research
2. Slides: Demographic Segmentation
• Student Notes Guide
3. Super Market Market Segmentation

8/28/19 - Day 11 - Market Segmentation

Bellwork:

Open your demographics research assignment from Monday.

Objectives:

• Identify 4 forms of market segmentation.

Agenda:

1. Review of Demographics Research
2. Slides: Demographic Segmentation
• Student Notes Guide
3. Super Market Market Segmentation

8/27/19 - Day 10 - Market Segmentation

Bellwork:

Grab a product sheet, do you look at the product.

Objectives:

• Appropriately use demographics to describe a target market. 
• Identify 4 forms of market segmentation.

Agenda:

1. Demographics Snowball Fight
2. Review of Demographics Research
3. Slides: Demographic Segmentation
• Student Notes Guide

8/26/19 - Day 9 - Target Markets & Demographics

Bellwork:

1. Organize any shirt money you have to give Mrs. L
2. Grab a sheet up from (do not look at the product listed). 

Objectives:

• Appropriately use demographics to describe a target market. 

Agenda:

1. Weekend in Review - What happened in the world of Sports & Entertainment? 
1. Whats the link to business/marketing? 
2. Demographics Research Worksheet

8/23/19 - Day 8 - Target Market & Demographics

Bellwork:

Please complete the class Demographic & Psychographic survey, we will use this later in class.

Objectives:

• Examine the relationship between target market and demographics

Agenda:

1. Shirt $$$ Anyone?
2. Slides: Target Market & Demographics
3. Demographics Snowball Fight

8/22/19 - Day 7 - Target Markets

Bellwork:

Think about some selling strategies, how can you best sell THE shirts to students in the building?

Agenda:

1. Shirt Distribution - Assignment: Sell 3 shirts
• $12 each
• Sizes S-XXL
2. Unit 1 - What is Marketing Vocab
3. Slides: Target Market & Demographics

8/21/19 - Day 6 - Current Events

Bellwork:

Can you think about a recent news story that relates to both sports or entertainment AND business/marketing?

Objectives:

• Observe how every day events affect the business of sports & entertainment

Agenda:

1. Sports & Entertainment Current Events

8/20/19 - Day 5 - What is Marketing?

Bellwork:

Think about it...what IS marketing?  Add your response in the Poll Everywhere board.

Agenda:

1. Name Game
2. What do you think Marketing actually is? Define It.
3. What is Marketing? 

8/19/19 - Day 4 - Shirts & Tourney

Bellwork:

Take a seat and ensure you know all of the names of your table mates.

Objectives:

• Track revenue for THE Shirt
• Learn about your classmates

Agenda:

1. Distribution of THE Shirt to Faculty
• Revenue Update
2. Shirt Sales
3. RPS Tournament w/ Personal Facts

8/16/19 - Day 3 - Shirt Distribution

Bellwork:

Take a seat and ensure you know all of the names of your table mates.

Objectives:

• Distribute THE Shirt to faculty
• Track revenue for THE Shirt

Agenda:

1. Explanation of THE Shirt
2. Distribution of THE Shirt to Faculty

8/15/19 - Day 2 - Get to Know Your Neighbor

Bellwork:

Please take a seat and reintroduce yourself to your table mates.

Objectives:

• Learn about each other
• Share about yourself!

Agenda:

1. Get to Know Your Neighbor
• Share with the class
2. T-Shirt Info & Distribution

8/14/19 - Day 1 - Welcome to Sports & Entertainment Marketing!

Bellwork:

Please take a seat wherever you would like!

Objectives:

• Learn about each other
• Share about yourself!

Agenda:

1. Summer Pic Share - Mrs. Lakdawala and YOU!
2. Log in to Schoology - find this Bellwork & Agenda
3. Complete the Get to Know You form
4. Get to Know Your Neighbor